Samsung has added its first Dutch 24/7 football channel to Samsung TV Plus in the Netherlands, bringing nonstop, locally focused football programming to viewers at no cost. The new channel delivers highlights, classic matches, documentaries, analysis shows, interviews, and matchday build-ups tailored for Dutch fans, all within Samsung’s free, ad-supported streaming TV service. No subscription or login is required, and the channel is accessible on compatible Samsung Smart TVs, Galaxy phones and tablets, and select monitors.
What is Samsung TV Plus
Samsung TV Plus is a FAST service—free ad-supported streaming television—that offers live linear channels and on-demand content preinstalled on Samsung devices. It combines a traditional electronic program guide with streaming convenience, allowing viewers to flip through channels instantly without sign-ups. In the Netherlands, Samsung TV Plus aggregates locally relevant news, entertainment, lifestyle, and sports channels, now including a dedicated, around-the-clock football destination.
Key benefits include:
- No fees or registrations to start watching
- A familiar channel guide with categories such as Sports, News, and Entertainment
- Personalized recommendations and easy Favorites management
- Seamless integration with Samsung remote controls and voice search on supported models
What the new channel offers
The Dutch 24/7 football channel focuses on curated, always-on coverage designed for supporters of the beautiful game in the Netherlands. Programming is organized to match the football calendar—busier around matchdays, transfer windows, and major tournaments—and aims to deliver a mix of quick-hit highlights and deeper storytelling.
Expected content pillars:
- Highlights and analysis: Short-form highlight packages, tactical breakdowns, weekend wrap-ups, and pundit insights tailored for Dutch viewers.
- Classic matches and retrospectives: Historic games from Dutch clubs and the national team, legendary player profiles, and era-focused specials.
- Magazine and documentary features: Club culture, training-ground access, academy stories, and behind-the-scenes series.
- Women’s and youth football: Coverage spotlighting growth areas and emerging talents.
- Dutch-language presentation: Local hosts, commentary, and on-screen graphics geared to Dutch audiences.
Note on live rights: Live top-flight broadcasts remain governed by existing rights holders. Viewers should primarily expect highlights, replays where rights permit, classic matches, shoulder programming, and original shows rather than live league matches.
Availability in the Netherlands
The channel is available within the Netherlands via Samsung TV Plus on:
- Samsung Smart TVs from 2016 and newer
- Galaxy smartphones and tablets through the Samsung TV Plus app
- Samsung Smart Monitor models with TV Plus support
- Lifestyle TVs such as The Frame, The Serif, and The Sero
Channel placement appears under the Sports category, and the exact channel number may vary. Most FAST sports channels stream in HD; actual resolution depends on the provider and network conditions. For a smooth experience, a steady broadband connection of at least 10–15 Mbps per stream is recommended.
How to watch
- Update your TV: Ensure your Samsung TV software and Samsung TV Plus app are up to date.
- Launch TV Plus: Press the Samsung TV Plus button on the remote or open the app from the Home screen.
- Find the channel: Navigate to the Sports category and look for the Dutch 24/7 football channel tile; add it to Favorites for quick access.
- Use the EPG: Check upcoming schedules, set reminders, and browse themed blocks like matchday build-up or classics hour.
- Watch on mobile: Open the Samsung TV Plus app on Galaxy phones or tablets, confirm the Netherlands region, and sync Favorites by signing in to your Samsung account (optional).
- Enhance with voice: On supported remotes, say “Football channel” or “Voetbal” to jump directly to the channel.
Why it matters
For fans:
- Always-on football: An always on destination for matchday momentum, midweek news, and weekend wrap-ups.
- Local focus: Dutch-language curation and programming centered on the Netherlands football culture.
- Cost relief: A free alternative for background viewing amid subscription fatigue.
For Samsung:
- Platform stickiness: Sports content keeps viewers engaged longer and returning more frequently.
- Competitive edge: Strengthens Samsung TV Plus against rivals in Europe’s growing FAST market.
- Advertising opportunity: Increases premium sports inventory within Samsung’s ad ecosystem.
For leagues and clubs:
- Broader reach: FAST channels can amplify highlights and storytelling, deepening fan engagement.
- Discovery funnel: New or casual viewers can sample club content, driving interest in premium offerings.
Tips for the best experience
- Favorite the channel so it appears first in your lineup.
- Enable subtitles/closed captions where available for late-night viewing.
- Try Sports picture mode on your TV for enhanced motion handling.
- Use the program guide to catch themed blocks like transfer roundups or legends spotlights.
- Pair with Samsung’s sports widgets or hubs (on supported models) to track fixtures and headlines while watching.
- Advertising and brand opportunities
- The channel opens fresh inventory for advertisers seeking sports audiences:
- Contextual relevance: Ads adjacent to highlights and analysis capture high intent and attention.
- Smart targeting: Daypart around match build-ups, post-match windows, and transfer deadlines.
- Creative options: 15/30-second spots, branded segments, sponsorship stings, QR-enabled offers, and tune-in promos.
- Measurement: Reach, frequency, and brand lift metrics facilitated through connected-TV ad solutions.
